In the grand scheme of the lifetime of an agency, a year isn't all that much. But it sure can feel like a lot. 2017 was a busy, dynamic year for us at Tenth Crow Creative, one that involved huge successes and accomplishments, as well as lessons...Read More
One delightful surprise.
It might be that simple. Hooking a customer for life can depend on just one interaction that leaves them feeling noticed, appreciated, valued, or happy. In this post, we're going to look at the concept of "delight" as a...Read More
Most professional service organizations operate with a nonexistent - or at best, a hazy - sense of exactly who they exist to serve. The official term for this person is "ideal client", and this blog post will explain why and how to develop an...Read More
- Professional service industries are constantly undergoing change, and firms find themselves shaping and expanding services to meet...